Honda
Speed Simulator


We were tasked with creating an online experience that would entice visitors to enter Honda's Fastest Seat In Sports Sweepstakes. What better way to get people excited about winning a ride in a one-of-a-kind two-seat INDYCAR, than by giving them a taste of the action? By partnering with Google Maps, we created a way for users to take a virtual INDYCAR ride around practically any address in the world.




 



Step One

Enter an address from anywhere in the world




Step Two
Watch as your unique route is generated







Step Three

Sit back and enjoy the ride







Step Four
Mid-ride pitstop to replace the tires







Step Five
Take another ride or enter the Sweepstakes






Broadcast







R.Ewing


About

I’m Rick Ewing, a multidisciplinary creative based in Chicago. Throughout my career i’ve been fortunate to work on world-class brands at leading agencies in Los Angeles, Portland, and Chicago.

In my free time I can be found in the studio working on a new painting.
Brands

Porsche     Corona
Honda       LA Clippers 
PayPal      Gatorade 
Venmo       Wikipedia 
Google      Sage and Stone Tea  
AM/PM       ARCO
Intuit